I must admit it seems so easy to go to Target...where else can you get diapers, lawn fertilizer and a throw pillow you didn't know you needed until you saw it? Oh yeah, at Meijer, Wal-Mart, or any of the others like them. But when I look closer at the shops on my main street, I remember that they offer much more unique merchandise and a truly enjoyable experience. More importantly, their existence creates a downtown and sense of community that I love. MSHDA has a great new video that reminds me why it is so important to patronize my local downtown businesses. It is good for them but even better for me. Take a look, get inspired!